affiliate summit

Disclosure: If I'm not making money through affiliate links on the post you're currently reading, it's an oversight on my part and will be corrected soon.

Dear Affiliate Summit Community, friends and family,

My business partner, Shawn Collins and I have some big news to share with you – Affiliate Summit has new ownership.

Missy Ward and Shawn Collins at Affiliate Summit 2005 Missy Ward and Shawn Collins at Affiliate Summit 2005

We have been acquired by Clarion Events. We have been working on this since the start of the year, and everything fell into place just before we kick off Affiliate Summit East 2017.

As far as Affiliate Summit operations are concerned, Shawn and I are the Co-CEOs and aren’t going anywhere. You’ll see our team, that you’ve gotten to know over the years, in NYC, and we’re all working on Affiliate Summit West now, too.

So, everything is the same, and nothing changes?

Not exactly – under this partnership we have a big opportunity to develop the brand both domestically and internationally and are looking at a possible third Affiliate Summit in the U.S., as well as Affiliate Summit in other countries. This is something we’ve wanted to do for many years, but we didn’t have the resources and know-how to expand globally. Now we do. Look out for announcements soon.

Please ask us any questions you may have. We’re at the Marriott Marquis starting today and we look forward to chatting with you in person.

It is a new chapter for Affiliate Summit, and we look forward to an exciting 2018 and beyond with you.

Thank you,
Missy Ward & Shawn Collins
Co-CEOs
Affiliate Summit

In May of 2015, the Federal Trade Commission released new guidelines that directly affect most affiliate marketers. The last time the FTC published guidelines related to affiliate marketing was in March of 2013 when the FTC released its updated “.com Disclosures”.

In May 2015, the FTC updated its “Endorsement Guides,” covering issues such as disclosures in close proximity to affiliate links, buying “Likes” and incentivizing Tweets, and required disclosures in consumer reviews.

Disclosure of Potential Commissions Near Affiliate Links

Many affiliate marketers create content around to products that would appear on blogs or consumer reviews sites, with affiliate links to retailers embedded into the content. The new version of the FTC’s Endorsement Guides clarifies that affiliate marketers must disclose their relationship with the retailer in a “clear and conspicuous” manner, so that consumers can decide how much weight to give the product review or endorsement. [click to continue…]

On September 12-13, 2015, Team Affiliate Marketers Give Back took on another Avon 39 challenge, this time in Santa Barbara, CA.

The Avon 39 is The Walk to End Breast Cancer – 2 Days, 39.3 Miles, 7 Cities Across the United States.

The money raised during the event helps fund research, awareness and education while providing assistance for families currently battling breast cancer. It also supplies much-needed screenings and treatment to detect breast cancer and stop it in its tracks.

This was my ninth breast cancer walk and as captain, I was privileged to walk with these incredible 39’ers: Robert Duva, FinandField.com; Liz Fogg, MyBlingPlace.com; Joel Garcia, Lab6Media.com; Adam Riemer, Adam Riemer Marketing; Kevin Strawbrige, Rackspace and Melissa Salas, WorldOfWatches.com. Special thanks goes out to Karen Garcia of Lab6Media who has walked with us previously, but this time, lent us her hubby and acted as our official “Team Handler”.

Nearly 2,300 other walkers conquered the 39.3 miles to crush breast cancer with us. In total, $5.3 Million was raised in conjunction with this walk with our team coming in fifth place, raising nearly $48,000.

Team Affiliate Marketers Give Back Raises Over $47,000 for the Avon 39 Santa Barbara

I was excited to see that I was the Top Fundraiser this walk, coming in at $34,513.81 and that Team AMGB came in at #5!

My favorite thing about raising money for the Avon Foundation for Women is that I get to see the dollars I've raised be distributed right in front of me, during closing ceremonies.

Since 2007, Affiliate Marketers Give Back has raised nearly $600,000.00 for charities that support breast cancer awareness, treatment, research and community programs. [click to continue…]