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Join the Affiliate Summit Team for the Runyon 5K

  • by Shawn_Collins

Affiliate Summit is sponsoring a team of runners for the Runyon 5k, which is taking place Sunday, August 12 at Yankee Stadium. This is the first day of Affiliate Summit East 2012.

2009 Runyon 5k

I ran the Runyon 5k a few years ago, and it was a fantastic experience.

The Runyon 5k is a unique cancer research fundraising run/walk that uses Yankee Stadium as its course. You can run or walk the concourses and ramps, climb stairs between levels, and take your own victory laps around the warning track that circles the field.

Affiliate Summit will cover the $40 registration fee for anybody who joins the Affiliate Summit team. Runners are responsible for their minimum of $60 in fundraising.

We’ll also get shirts for anybody running on the Affiliate Summit team (I wish I could, but there’s too much with Affiliate Summit that morning for me).

After the Runyon 5k in 2009

100% of all donations raised in support of your run/walk will go to innovative cancer research by today’s best young scientists, funded by the Damon Runyon Cancer Research Foundation.

If you’d like to participate, please join our team for the Runyon 5k and then email your confirmation to us, and we will reimburse you.

Let us know how to make out the check, where to send it, your phone numbers, and your shirt size.

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Affiliate Marketing

Join the Affiliate Summit Central 2012 Virtual Community

  • by Shawn_Collins

Affiliate Summit has partnered with Vivastream to provide a platform for Affiliate Summit Central 2012 attendees to network before, during, and after the conference.

If you’re registered for Affiliate Summit Central 2012, take advantage of the agenda planner and networking site.

Once your account is set, you will have a customized, interactive guide to help you plan out your conference experience, as well as assistance in finding fellow attendees who match your highlighted interests.

Be sure to get the Vivastream app from the iPhone, Android, or Blackberry app store, or go to http://www.vivastream.com/m on your mobile device.

We will be sending access codes via email to registered attendees. Anyone can join and access the main parts, but only Affiliate Summit Central 2012 attendees will be able to access the area to network with speakers, exhibitors, and other attendees.

Join the Affiliate Summit Central 2012 virtual community.

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Affiliate Marketing

Rapportive is a Helpful Networking Tool for Gmail Users

  • by Shawn_Collins

Rapportive is a contact management browser plugin for Gmail that is really useful for networking online.

Missy Ward on RapportiveWhen you send or receive an email to a contact, Rapportive pops up a column on the right with details on the social networks for that person.

You can see their photo, recent Tweets, links to their Facebook and LinkedIn (who acquired Rapportive recently), and more.

I often meet people for lunch I’ve never met before, and it’s hugely helpful to get a picture of the person, as well as to be able to get more of a feel for them through their various social networks.

The same goes for meeting new people at conferences.

Sure, you could do that legwork on your own, but you might not find the correct accounts for a given name.

Also, it makes it easy to connect on these networks with the contact, and establish a rapport. Cool, free tool – check it out.

Get Rapportive at http://rapportive.com/.

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Affiliate Summit News

UK Affiliate Census 2011 is Available Now

  • by Shawn_Collins

Econsultancy has published the 2011 Affiliate Census for the UK, and it reveals many interesting data points.

The survey of affiliates found almost half (48%) of respondents drive at least £5,000 per month (£60,000 per year) for advertisers, compared to only 31% of affiliates who were generating this much revenue in 2009.

More than 300 affiliates took part in the third UK Affiliate Census, which Econsultancy conducted in partnership with the A4u and sponsored by Commission Junction and Argos.

The majority of affiliates (57%) say that their commissions have increased in the last year, with a fifth of those affiliates (19%) earning higher commissions, as they reported more than 100% growth in this type of income over that period.

Also, affiliates are optimistic about the future of the industry, and they are saying communication has improved from merchants to affiliates.

Some other findings from the 2011 UK Affiliate Census:

  • Thirty percent of affiliates are now sending at least 20,000 visitors a month to merchants’ websites, significantly more than the equivalent figure of 19% two years ago, while the proportion of affiliates promoting at least 80 merchants has increased to 25%, up from 14% in 2007 and 21% in 2009.
  • Almost half of affiliates (46%) surveyed now work full-time in the industry, a large increase from 34% in 2009.
  • ‘Content’ is still the most important affiliate category, despite the rise of other publishers such as voucher-code and cash-back affiliates.
  • More affiliates than in 2009 cite voucher codes or cash-back / reward as the single most important categories, up from 5% to 10% and 5% to 8% respectively. However, a combined percentage of 18% shows that less than a fifth (18%) of affiliates rely primarily on these types of consumer incentives.
  • The two most widely promoted sectors are travel / flights and fashion / accessories, both relevant for a quarter of affiliates surveyed.
  • In 2009, a third of respondents (34%) believed that the last click should hold sway, but this has now increased to 43% of publishers.
  • More than a third of affiliates (36%) say that merchant de-duplication is having a negative impact on their revenue from affiliate marketing.

The full report is available on the Econsultancy website to Econsultancy subscribers at http://econsultancy.com/reports/affiliate-census.

If you’re not a member, you can get a free sample.

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