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Free Webinar: How to Monetize Your Blog with Affiliate…

  • by Missy Ward

Affiliate Summit ran a free webinar on monetizing a blog, and it’s now available to watch on demand.

Tricia MeyerWatch this webinar for an overview of the basics of monitizing your site.

Tips include a few necessary plugins, disclosure statements, and finding products for your niche.

Video: Monetize Your Blogging Skills with Affiliate Marketing

Watch previous Affiliate Summit webinars.

More Info: Click here

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Affiliate Summit News

UK Affiliate Census 2011 is Available Now

  • by Shawn_Collins

Econsultancy has published the 2011 Affiliate Census for the UK, and it reveals many interesting data points.

The survey of affiliates found almost half (48%) of respondents drive at least £5,000 per month (£60,000 per year) for advertisers, compared to only 31% of affiliates who were generating this much revenue in 2009.

More than 300 affiliates took part in the third UK Affiliate Census, which Econsultancy conducted in partnership with the A4u and sponsored by Commission Junction and Argos.

The majority of affiliates (57%) say that their commissions have increased in the last year, with a fifth of those affiliates (19%) earning higher commissions, as they reported more than 100% growth in this type of income over that period.

Also, affiliates are optimistic about the future of the industry, and they are saying communication has improved from merchants to affiliates.

Some other findings from the 2011 UK Affiliate Census:

  • Thirty percent of affiliates are now sending at least 20,000 visitors a month to merchants’ websites, significantly more than the equivalent figure of 19% two years ago, while the proportion of affiliates promoting at least 80 merchants has increased to 25%, up from 14% in 2007 and 21% in 2009.
  • Almost half of affiliates (46%) surveyed now work full-time in the industry, a large increase from 34% in 2009.
  • ‘Content’ is still the most important affiliate category, despite the rise of other publishers such as voucher-code and cash-back affiliates.
  • More affiliates than in 2009 cite voucher codes or cash-back / reward as the single most important categories, up from 5% to 10% and 5% to 8% respectively. However, a combined percentage of 18% shows that less than a fifth (18%) of affiliates rely primarily on these types of consumer incentives.
  • The two most widely promoted sectors are travel / flights and fashion / accessories, both relevant for a quarter of affiliates surveyed.
  • In 2009, a third of respondents (34%) believed that the last click should hold sway, but this has now increased to 43% of publishers.
  • More than a third of affiliates (36%) say that merchant de-duplication is having a negative impact on their revenue from affiliate marketing.

The full report is available on the Econsultancy website to Econsultancy subscribers at http://econsultancy.com/reports/affiliate-census.

If you’re not a member, you can get a free sample.

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Affiliate Summit News

Mommy Bloggers: Changing the Face of Affiliate Marketing?

  • by Missy Ward

Mommy Bloggers: Changing the Face of Affiliate Marketing? panel from Affiliate Summit West 2010, which took place January 17-19, 2010 in Las Vegas, NV.

Speakers:

  • Deborah Carney, CEO, Team Loxly (Moderator)
  • Wendy Limauge, Blogger, Sweeties Swag
  • Carrie Rocha, President, Pocket Your Dollars
  • Kim Rowley, President, Key Internet Marketing, Inc.
  • Heather Sokol, Proprietor, Inexpensively

MommyBloggers are involved in many types of monetization strategies for their blogs, affiliate marketing being one, however they aren’t necessarily doing it in the “traditional” ways.

More details on Affiliate Summit at http://www.affiliatesummit.com/

Note: the company(ies) and position(s) listed above were current as of the time of the conference. Some of this information may have changed since then.

Video: Mommy Bloggers: Changing the Face of Affiliate Marketing?

If you liked this video, be sure to register for the next Affiliate Summit. The session videos aren’t made public until a year or more after each conference.

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Affiliate Marketing

Why Are You Still Doing Everything Yourself?

  • by Missy Ward

When you first start a business, money is tight and you might feel that you need to do everything yourself – even things you’re lousy at or frankly, just despise doing.

From handling all your own designing, writing sales copy, managing client relations, managing the sales process, fulfilling products or services, running office errands, bookkeeping and more, you can quickly become overwhelmed and burnt out.

But most importantly, with only so many hours in the given entrepreneurial day, you will be hard-pressed to achieve the success you dreamed of when starting your business if you get bogged down in all of the details.

That was me 10 years ago when it came to designing my affiliate sites. Not only were they visual train wrecks, but much to my dismay, they were taking way too much time to have them turn out that way.

So what did I do? I went out and purchased a different design program and spent many hours learning how to use it, but it didn’t help my sites look any better. I then paid someone for three hours of their time to tutor me until I knew that program inside and out.

After countless hours of wasted time and a bunch of wasted money, I realized that no design program was going to help me. I was just an awful designer and I hated every minute I spent doing anything design-related.

At that point, I realized that I was thinking too small and could either spin my wheels in hopes of getting ahead, or hire a good designer that would enable me to concentrate on the things that I do best.

My biggest fear was that I was going to break the bank by hiring someone to help me. But, I quickly found a few designers through recommendations that helped with site skeletons that I could build upon, that didn’t cost an arm and a leg.

Today, there are many more cost-effective options to find folks to help you with design, coding, writing, SEO, social media marketing and more with sites such as Fiverr.com, Goferr.com, Elance.com and Odesk.com, to name a few.

You first need to figure out what you can delegate, so I recommend taking a week and writing down everything that you do. I mean everything!

Then, at the end of the week, take that list divide it into two categories:

1. What *you* could only do, and
2. What someone else is capable of doing for you

Once you find assistants who can handle what you are able to delegate, and probably do it better than you, you’ll be able to concentrate on the brainstorms and the revenue-generating projects that will help you succeed.

What are you doing that you shouldn't be doing right now?

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