According to a Customer Experience Impact Report sponsored by RightNow, 82 percent of U.S. consumers said they have stopped doing business with a company due to poor service. Seventy-three percent of those said the rude staff was the main reason for the switch while 55 percent complained about a slow and inefficient resolution.
Every business will get an angry customer from time to time — the trick is to use the opportunity to identify trends and better train your staff on resolving issues.
Here are some customer persona insights to explore and ways in which to help them. Read more “5 Angry Customer Personas & How to Help Them”