July 2015 Archives - Affiliate Marketing with Missy Ward, Affiliate Summit Co-Founder & Co-CEO

5 Angry Customer Personas & How to Help Them

by Missy Ward

According to a Customer Experience Impact Report sponsored by RightNow, 82 percent of U.S. consumers said they have stopped doing business with a company due to poor service. Seventy-three percent of those said the rude staff was the main reason for the switch while 55 percent complained about a slow and inefficient resolution.

Every business will get an angry customer from time to time — the trick is to use the opportunity to identify trends and better train your staff on resolving issues.

Here are some customer persona insights to explore and ways in which to help them. Read more “5 Angry Customer Personas & How to Help Them” →

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Affiliate Marketing

Become a Contributor to FeedFront Magazine, Issue 32 (October…

by Shawn_Collins

We are now accepting article proposals for issue 32 of FeedFront magazine through August 14, 2015.

Become a Contributor to FeedFront Magazine, Issue 32 (October 2015)

The next issue of FeedFront will be coming out in October 2015, and it will be snail mailed to tens of thousands of subscribers. Read more "Become a Contributor to FeedFront Magazine, Issue 32 (October 2015)" →

Affiliate Marketing

Using Video in Your Product Reviews

by Missy Ward

Why consider using video in your product reviews?

Well, it turns out YouTube is the number two place people search – after Google. So using videos in your review and uploading them to YouTube can seriously boost your SEO rankings (and no, the same cannot be said of other video hosting sites; stick with YouTube – after all, Google owns it).

Authenticity Matters in Video Product Reviews

Thinking about adding a video to your site can be pretty daunting, particularly when you’re a work from home blogger. You might feel like you’ll need to put on makeup, do your hair, and clean your house before you can shoot a quick video about a product.

But the truth is authenticity matters in video content as well. While it’s always nice to look good and have a clean house, you can also JUST BE YOU on the videos, even if that YOU has kids crawling all over you… and your yoga pants.

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Affiliate Marketing

Will You Help a Newcomer at Affiliate Summit East…

by Shawn_Collins

Wow, Affiliate Summit East 2015 is less than a month away.

Will You Help a Newcomer at Affiliate Summit East 2015?

As you prepare for the conference, think back to your first Affiliate Summit and how it was all a little overwhelming.

There will be around 5,000 affiliate marketers this coming August 2-4, 2015 at the New York Marriott Marquis in New York, NY.

A lot of those folks will be attending for the first time, and could use some guidance on how to make the most of their trip.

That’s where you come in – we need veteran Affiliate Summit attendees to help newcomers get that inside view before we all hit the ground in NYC.

The Affiliate Summit Newcomer Program is a great way to get more involved in the affiliate marketing community and make contacts with new people at the conference.

Get more details on the Affiliate Summit Newcomer Program.

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