November 2015 - Affiliate Marketing with Missy Ward, Affiliate Summit Co-Founder & Co-CEO

Pinnacle Award Nomination Period Ends on November 27

by Missy Ward

The tenth annual Affiliate Summit Pinnacle Awards will be presented on Tuesday, January 12, 2016 at Affiliate Summit West 2016, taking place at Paris Las Vegas.

These awards recognize exceptional performance in affiliate marketing.

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Nominations are being accepted for the Affiliate Summit Pinnacle Awards through November 27, 2015.

This will be right before the keynote address from Greg Gifford, Director of Search and Social at DealerOn.

Self-nominations are fine. The Affiliate Summit Advisory Board will vote on the nominations to select the winners.

Submit your nominations at Pinnacle Award Nomination.

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Affiliate Marketing

Where and How Brands Can Reach Millennials

by Missy Ward

During the first quarter of 2015, millennials overtook Generation X to become the largest generation in the U.S. workforce with over 53 million workers, according to PewResearch Center. This should perk the ears of any company who is attempting to capture and keep a healthy market share of this generation. Brands need to understand how to reach millennials to capitalize on their purchasing power.

Who Are They?

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Millennials, also known as the “boomerang generation” because 3 out of 10 have returned to live with their parents after being on their own, according to PewResearch Center, were born between 1982 and 2000. They are the least overtly religious generation, the most racially diverse and the most educated. This generation is closer to their parents and values their input more than generations in the past.

The U.S. Chamber of Commerce Foundation estimates that millennials have $200 billion of direct purchasing power and $500 billion of indirect spending, which accounts for their influence on their baby boomer parents. Even though they are a decade away from reaching their peak spending power, their influence can’t be discounted. To reach this tech-savvy generation, brands need to engage them online, personalize experiences and products, and keep their engagement authentic.

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Affiliate Marketing

Learn How To Use Your #ADD and #ADHD To…

by Missy Ward

Last year, I openly discussed my LTR with ADHD in “Succeed in Spite of Your Disability – An ADHD’ers Guide to Getting Ahead“.

It was completely liberating.

Not only did it feel great to just get it out there into the universe, the repercussions were completely uplifting. Friends, family and business associates reached out to me to let me know that as they were reading my article, they felt as though they were reading about themselves.

Some let me know that because of the article, they finally went to get tested, subsequently diagnosed and are now actively leveraging ADHD's wonderful characteristics such as creativity, multi-tasking, risk-taking, and the inability to not let go of a stimulating project until it is completed or loses its sparkle).

I'm always happy to talk about the strategies that I use to compensate for some of the challenges that ADHD presents and love listening to other's suggestions as well.

That's why I want to share Peter Shankman‘s (my ADHD brother from another mother) upcoming FREE ADHD Superpower Webinar, taking place on Tuesday, November 10th at 1pm Eastern.

Peter will be sharing his tips on how to focus without medication, online tools that he recommends, tricks that he's learned along the way and more. There won't be any medical advice given, because well… he's not a doctor.

There are no strings attached to join in on the webinar. Like me, he just hopes that he can help out a few people in the process.

If you're planning on hopping on the call, make sure you register now… before you get derailed 🙂

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