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5 Good Reasons Why Affiliate Marketing is a Lot…

  • by Missy Ward

Missy Ward and her son Alex in the ShareASalePhotoBoothToday is my son Alex's 9th birthday.

Many thoughts went through my mind this morning, including how awesome he's turned out, how much older we both are and how fortunate he is that I haven't accidentally lost him somewhere, mistakingly injured him (seriously) or inadvertently made him overweight by feeding him too much junk food.

It also brought up the memory of leaving the hospital with him after he was born. I remember the nurse handing him to me along with two sheets of paper on how to take care of him. I freaked out, as the first thing that popped into my mind was that the instruction booklet to my new cappuccino maker had over 50 pages. How on earth was I supposed to take care of a kid with only 2 pages of reference material?

So while I'm being all sappy, just go with me for a moment while I give you 5 good reasons why affiliate marketing is like raising a child.

1) In as much as you can't learn everything about raising a child from a book, there is no way you can learn affiliate marketing from any book. Yes, there are a number of guides to help you along the way, but mastering either requires common sense, hands-on experience, lots of testing and stick-to-itiveness.

2) Children and your affiliate marketing business are both tiny dictators. Both require a lot of attention all of the time, even when other important “life things” come up. Just as you wouldn't leave your baby with a stranger, you can't leave your business unguarded. They are both full-time commitments.

3) Both children and your affiliate marketing business will make you stop and examine life on a small and large scope. The smell of a child's freshly washed hair can make the grouchiest parent's heart melt, just as checking stats on on a new campaign that's kicking-butt can make a grouchy affiliate marketer begin to smile. Both kids and your affiliate marketing business can teach you so much; especially when to stop to smell the roses.

4) Just when you think you have affiliate marketing mastered, something new comes along that you have to learn in order stay on top of your game. Your kids will force you to stay on your game as well. Yesterday you helped them with their ABC's, today you have to pull “long division” from the ol' hard drive so that you can help them with their math homework. (Or worse, they'll wind up in a gifted class that is teaching them the stock market and now you have to learn about it so that you don't feel like an idiot when your 9-year old is talking options to you.)

5) Kids and affiliate marketing can both leave you frustrated, befuddled and panic-stricken. (I don't believe this point requires any further elaboration.).

Affiliate marketing and raising kids are some of the most mysterious, challenging and fulfilling experiences that a person can undertake on their own free will. I admire anyone who has done both.

Today however, I’d argue raising kids is more rewarding for the long-haul!

Happy Birthday, Alex!

Love,
Mom

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The ShareASale Photo Booth Pictures Are In

  • by Missy Ward

ShareASale, the Gold Sponsor of Affiliate Summit East 2009 had one of those awesome photo booths in their exhibit area on the show floor.

I had missed it when they did it at the last Vegas show, so I was all geared up to hop inside this time around.

I dragged in Shawn Collins with me and we had a blast making some funny faces.
ShareASale Photo Booth Pictures/>

If you're up for a quick chuckle, check out the rest of the images from the folks who stepped inside at http://www.shareasalephotobooth.com

I giggled a few times.. I admit it πŸ™‚

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Affiliate Summit Pah-tays

  • by Missy Ward

I've gotten a lot of requests over the last week to sum up the party's that I know are taking place during Affiliate Summit East 2009. It's taken me a while to get my arms around them all, but here's what I got so far…

Saturday, August 8, 2009

buy.at Pre-Summit Networking Cocktails
Time: 6 – 9 p.m.
Location: The Empire Hotel
*BY INVITATION ONLY*

Sunday, August 9, 2009

CAMA Gospel Brunch
Time: 9 – 11 a.m.
Location: Cotton Club
*$35.00 REGISTRATION FEE*

ShareASale's “Under the Stars” Party
Time: 8 p.m. – midnight
Location: The Empire Hotel
*READ LINK FOR INVITE INFO*

Glam Interactive Group
Time: 8 p.m. – midnight
Location: Mercury Lounge NYC
*BY INVITATION ONLY*

MarketLeverage Yacht Party
Time: 6 p.m. – 9 p.m.
*READ LINK FOR INVITE INFO*

Affiliate Summit Tweetup
Location: Sutton Complex at the Hilton New York
Time: 9:00pm – 12:00am
*OPEN TO ALL AFFILIATE SUMMIT ATTENDEES*

oneNetworkDirect's Exclusive Cocktail Party
Location: Heartland Brewery
Time: 6:00pm-9:00pm
*BY INVITATION ONLY*

Monday : 8/10/2009

Affiliate Summit Karaoke, Sponsored by Tech Karaoke
Time: 9 p.m. – 12 a.m.
Location: Sutton Complex
*OPEN TO ALL AFFILIATE SUMMIT ATTENDEES*

Drop.io Affiliate Launch Party
Time: 9:30pm – ?
Location: Contact Drop.io for details
*BY INVITATION ONLY. EMAIL affiliates@dropio.com FOR AN INVITE*

Party Like a SharkStar with Sharkstores
Time: 9pm – 11pm
Location: Cafe 50 West
*BY INVITATION ONLY*

LinkShare's After Party
Time: 7 – 10 p.m.
Location: Johnny Utah’s
*BY INVITATION ONLY*

Clickbooth's VIP Party
Time: 8:30pm-11:30pm
Location: Havana Room
*BY INVITATION ONLY*

AzoogleAds/Epic Advertising Cocktail Party
Time: 5:30pm-7:30pm
Location: Latitude Bar
*BY INVITATION ONLY*

LeadFlash Evening Under the Stars
Time: 10:00pm-1:00pm
Location: Ava Lounge
*BY INVITATION ONLY*

Headlines & Heroes Party
Time: 9pm – 2:00am
Location: The Bottom Line at Touch
*RSVP REQUIRED AT LINK ABOVE*

Internet Old Timers Foundation Gathering
Time: 6:30pm-8:30pm
Location: Mad46 Rooftop Lounge
*OPEN TO MEMBERS AND THEIR GUESTS*

Offervault Cocktail Party
Time: 6:00pm-8:00pm
Location: Hilton NY Suite 4417
*BY INVITATION ONLY*

If you're having a party and it's not listed here, it's because I don't know about it πŸ™‚ Please send me an email and I'll be happy to add it.

Please note: If you're looking for an invite to something that says “By Invitation Only”, I recommend you contact the company directly because I don't have any more information other than what I've indicated above.

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Izea Raises the Bar; Introduces Disclosure Audits

  • by Missy Ward

Image of raising the bar I just finished reading Ted Murphy's announcement on the Izea blog regarding their new disclosure audit capability, and had a few thoughts on this that I wanted to share.

I wondered to myself whether Izea's adversaries, would look at this strategic move as simply “window dressing” to appease sponsored conversation critics, like Andy Sernovitz. Or, would the next-gen marketers be the only people that realize what Izea is doing is nothing short of solidifying their position in this area by setting the standards bar higher and meeting it every time?

Let's face it, if the disclosure and transparency procedures that Izea has implemented are adopted by the bloggers on their network and if compliance is strictly monitored, there is nothing that their critics can do except stomp on their sour grapes and make wine. Any other retort using the words “disclosure or transparency”, would be “so 2006.”.

I commend Izea for taking the steps necessary to be ahead of the curve and conform to the industry guidelines that have been set forth.

What say you?

(Oh, and yes.. in the interest of disclosure, like I say here, I sit on Izea's Advisory Board in good company of other futurists.)

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