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Are You Passionate Enough about Your Brand to be Branded?

by Shawn_Collins in Affiliate Summit News, FeedFront Magazine Articles   &  ,   3 Comments

A guest post by Shawn Collins, my fellow co-founder of Affiliate Summit, FeedFront Magazine, GeekCast.fm and a bunch of other stuff 🙂  Follow him @affiliatetip and check out his blog.


Affiliate Summit for eight years now, and it’s been a passion project from the start. I share that passion for everything about Affiliate Summit with my partner, Missy Ward.

Last year, we started talking about getting tattoos with our logo during Blogworld in Las Vegas and ad-tech in NYC, but we didn’t get around to it.

That changed the day before Affiliate Summit West 2011, when we took a quick trip to Club Tattoo at the Planet Hollywood Miracle Mile Shops in Las Vegas. Missy got the Affiliate Summit logo on her foot and I got inked on my calf.

Missy Ward and Shawn Collins get Affiliate Summit tattoos

Lots of folks doubted that we’d gotten real tattoos, because… who does that with their logo/brand?

Well, we are those people. Affiliate Summit has been a significant part of our lives for 8 years – 20% of my life! Such a long chapter deserves a little tat tribute to me.

And we’re not alone. Shortly after we got our tattoos, Jason Rubacky of ShareASale got one of his own for a brand he’s building: #GetSome

Affiliate Summit West 2011 022

There are, at least, two other people who were at Affiliate Summit with tattoos of their brand.

Rae Hoffman has one of her Sugarrae logo, and Greg Hoffman has some Internet Marketing Gorilla ink.

Would you bleed for your brand?

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Shawn is the Co-Founder and CEO of Affiliate Summit, the leading industry conference for affiliate marketing, which regularly sells out and features the biggest names in performance marketing. He is also the Co-Editor-in-Chief of FeedFront Magazine and Founder of GeekCast.fm, a marketing podcast network where he hosts the weekly 7 Minutes in Affiliate Heaven show. Find out more about Shawn by visiting his blog, AffiliateTip.com

Comment & Add Your Voice

1 Chef Tony January 23, 2011 at 5:28 pm

Definitely, already have, and will again…even if things change or whatever, good tattoos reflect a time in your life, something you care about…many aren’t willing to commit fully to what they believe in…

Good on ya for getting inked…that rocks.

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2 Hotdogman January 22, 2011 at 11:36 pm

Great idea. I would definitely do it! (Now I know what to put on “the other cheek”).

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