Affiliate Marketing

The affiliate marketing category contains all posts from MissyWard.com related to affiliate marketing and performance marketing.

I cover:

Affiliate Marketing Tips
Affiliate Marketing News
Affiliate Marketing Conferences
Affiliate Marketing Books
Affiliate Marketing Related Legislation

Below are my most current affiliate marketing related posts:

Disclosure: If I'm not making money through affiliate links on the post you're currently reading, it's an oversight on my part and will be corrected soon.

Security Cameras: Much More than Just Theft PreventionFor years, security cameras have been associated with the prevention of burglaries and little else. Especially in a business setting, cameras have been traditionally used to deter criminals or to help identify the perpetrator if a crime has been committed.

But although these are very valuable uses of security cameras, it turns out that businesses can use these devices in numerous additional ways. Here are some of the most beneficial:

Create a Safe Workplace Environment

When people come to work every day, it’s imperative that they feel safe. If an employee is walking to her car in the dark when she stayed to work late, or the person in charge of handling cash in the office has concerns about being targeted, all employees must know that you, the employer, is watching out for them.

This is one of the best reasons to invest in high-quality security cameras. There are numerous options available, some of which are wireless and some of which don’t require technical installation. Whichever option is best for your company, it’s important your employees know that they have security cameras there to protect them and ensure their safety. [click to continue…]

The RevShare Roundup is back at Affiliate Summit East 2017 and it will be bigger and better.

Apply to exhibit for free at Affiliate Summit East 2017

The RevShare Roundup is taking place inside the Expo Hall on Monday, July 31 and Tuesday, August 1.

The event is designed to connect affiliates with revenue share affiliate programs.

The application deadline is May 12, 2017, or when the exhibition space is full (whichever comes first). You must be registered for a VIP pass to apply for a spot.

Get more details and apply for a spot in the RevShare Roundup.

How to Turn Your Social Media Followers Into CustomersNearly every marketer uses social media in some form for their business, but the real power in social media lies in getting fans and followers to make purchases. 90 percent of marketers consider social media very important for their business, but the same percentage want answers regarding the best ways to engage their audiences.

Since social strategy and community management is a significant investment, setting conversion goals and regularly measuring and refining them is key to a worthwhile return. Whether you're a B2B company focused on LinkedIn or a multimillion-dollar corporation with a presence on all the major social channels, here are key techniques to turn your social followers into buyers.

Optimize Your Pages

Every single social media channel you have a presence on should be optimized to the extent that your main website is. This means you should have full contact information for your business, a keyword-focused description of your brand and complete profiles. Think of each social media page as a new microsite for your business. You want it to properly reflect your service or products and give visitors an easy way to get in touch with you. [click to continue…]