They say affiliate marketing is all about relationships. So, whether you’re attending Affiliate Summit West 2015 in Las Vegas (or any other event, for that matter), you’ll want to make the most of networking while you’re there.
Networking, however, is a rather overlooked art form. All too often – particularly those of us that work on the sales and marketing end of things – we can approach people too aggressively with unreasonably high expectations.
So how do you avoid those pitfalls?
I’ve spent nearly two decades building relationships through conferences, and I’ve never once done it by marching up to someone with an extended hand to shake, armed with a business card.
I’ve done it by approaching people, getting to know them, and trying to determine how I can best help them – rather than trying to see how they can help me.
My more organic approach has led to my contacts list being full of smart folks that I often partner with. So how do I do it? Read more “Practice Your A-B-C's: “Always Be Cooperative” at Affiliate Summit West 2015″