For the Entrepreneur Archives - Page 2 of 6 - Affiliate Marketing with Missy Ward, Affiliate Summit Co-Founder & Co-CEO

4 Tips for Finding Work-Life Balance

by Missy Ward

In today's busy world that's filled with smartphones and distractions, it can be tough to take a true break from work. It can be even more chaotic when you're a busy mom. You're caring for other people in addition to meeting your own needs.

But with the right tools and attitude, it's possible to strike a healthy work-life balance that allows you to live a better life. Here are some tips on how to do it:

Time Management

Make the most of your time by making a list of your top priorities, and then create a schedule with time allotted for everything. Maybe you have one day per week where you don't take any meetings so you can get more done at the office. Or you could book one exercise class before you head home from work to help clear your head after a long day.

Cut back on multitasking. Instead of trying to finish four things at once, try just knocking out one at a time. Maybe this means you devote one hour each morning to checking email. Make a rule to not check email after you've left your desk. Decide what boundaries you want to draw and enforce them. Your work and home life will be better for it.

Make Time For Yourself

If you're always worrying about others, it's easy to let your own priorities fall by the wayside. If this has been happening, and you'd like to make it better, consider scheduling time for yourself into your day. Read more “4 Tips for Finding Work-Life Balance “ →

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Turn Negative Customer Experiences into Positive Opportunities

by Missy Ward

No matter how much you love your business or how well it is run, there will always be customers who are dissatisfied with your product or the service you provided, for whatever reason.

While complaints are not always a sign that something is wrong, reading a letter packed with grievances or a negative review online about your business… double sucks. Not only can the words hurt your feelings, but they may also be devastating to your business if left unchecked.

A Harris Interactive study indicated that only about 4% of dissatisfied customers complain. 96% just go away. Additionally, RightNow’s “Customer Experience Impact Report”, showed that 82% percent of U.S. consumers said they have stopped doing business with a company due to poor service. 55% of those said that the main reason was due to slow and inefficient resolution to a customer service inquiry.

Brian Littleton, CEO of ShareaSale.com recently gave a keynote address during Affiliate Summit East 2015. During his presentation he asked the audience to respond to the following question, “What’s the first word that comes to mind when you find out that someone has filed a Better Business Bureau complaint against your company or left you a really bad 1-star review on Yelp”?

This is a small sample of the audience responses.

Turn Negative Customer Experiences into Positive Opportunities - Affiliate Marketing with Missy Ward - MissyWard.com — Click here to enlarge the image above.

While some of these first reactions may seem natural, how you actually respond to a customer that just called your baby, “Ugly”, can either turn into an opportunity for your company… or simply make your competitors happy. Read more “Turn Negative Customer Experiences into Positive Opportunities” →

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5 Angry Customer Personas & How to Help Them

by Missy Ward

According to a Customer Experience Impact Report sponsored by RightNow, 82 percent of U.S. consumers said they have stopped doing business with a company due to poor service. Seventy-three percent of those said the rude staff was the main reason for the switch while 55 percent complained about a slow and inefficient resolution.

Every business will get an angry customer from time to time — the trick is to use the opportunity to identify trends and better train your staff on resolving issues.

Here are some customer persona insights to explore and ways in which to help them. Read more “5 Angry Customer Personas & How to Help Them” →

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Mobile Apps for SMBs

by Missy Ward

Mobile Apps for SMBs Some entrepreneurs new to the small business world find themselves working weekends and even taking personal pay cuts to get their business off of the ground.

If you had a set of tools to make managing a small business easier, wouldn’t you use them?

Well with a guess what: You’ve had access to them all along. Check out these top mobile apps for SMBs that can make the startup life a lot easier: Read more “Mobile Apps for SMBs” →

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